The World Leader in Virtual Advertising

Broadcast Virtual delivers unrivalled virtual advertising in real-time, every time.

From LED overlay to sign replacement to virtual billboards, our in-house team tailors advertising solutions to fit your precise needs.

After all, precision is what we do: our advanced tracking technology ensures that the sponsorship can be seen in place on the field, track, or wherever else you need them—no matter where the camera is pointed.

Our technology not only delivers industry-leading machine learning but also data-driven insights that can maximize advertising value for you and your stakeholders. Know which of your virtual ads are seen and when, and use these analytics to improve your sales pipeline. Combine this sales advantage with our Multi-Region Branding systems, and you can maximize the value of your broadcast by selling the exact same ad space as many times as you want.

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Your trusted partner in virtual advertising

At Broadcast Virtual, we know sport. We understand that every league, venue, and event is different, which is why we forge unique solutions for each and every one of our clients.




Hours on air

⸻ Kind Words

Our Virtual Solutions

A wide suite of products, enabling sporting leagues to create new revenue streams and tailor the advertising to the audience.

Create new signage opportunities through virtual replacement of any physical advertising

Remove the limitations of physical venue advertising and unlock new value for you and your stakeholders. Broadcast Virtual’s proprietary software enables you to replace physical signage with virtual alternatives, while still ensuring that players and officials appear in front of the virtual content.

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New value can be created using region specific LED boards

A software-based LED replacement technology built to augment BV’s existing, market proven multi region branding technology. Dynamic lighting adaption and keying provide a visually compelling LED replacement solution.

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LED Replacement

Unlimited targeted and region-specific advertising unlocks new revenue streams

Multi-Region Branding enables you to generate new revenue through tailored advertising. While the live event remains the same for every viewer, the exact advertising that appears can be changed based on region and demographics.

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Premium virtual alternatives for every sports broadcast

Broadcast Virtual’s proprietary technology has a proven solution whatever the sport. Each solution has been battled tested on-air with Tier one sports and broadcasters.

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Understand Your Impact With Real-Time Analytics

Real time analytics outlining exposure and time on air for all sponsor positions and brands.
Camera heat maps can be used to track camera coverage and unlock the most valuable positions to maximize value for your sponsors.

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Hyper-Targeted Advertising - Rendered on the end user device

TargetAd “Patent pending” enables the next step in virtual advertising with the virtual content being rendered on the end user device. This allows hyper-targeting of advertising to the actual viewer or based on their demographic or geo-location.

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User Targeted Advertising

Global Partners


If you’re interested in learning more about what Broadcast Virtual can do for you and your stakeholders get in touch.

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